About Us
Hung for Less Hanged People
In the US, one person dies by suicide every 11 minutes. With a rise in mental health issues, we are looking to be a part of the solution. Practices like therapy or exercising are among the first that come to mind when we think of improving our mental health, but rarely do we think about something we do every day: getting dressed. The way we dress ourselves can have a profound effect on our mental health.
The relationship between what we wear and our mental state can be illustrated by a study published in the Journal of Experimental Social Psychology. In the experiment, participants filled out a pretest which revealed a general association between lab coats and attentiveness and carefulness. They then gave lab coast to only one of two groups. They found that wearing a lab coat increased selective attention compared to not wearing a lab coat. This shows that what we wear affects how we perceive and carry ourselves; consequently, it shows how fashion can be used as a tool for mental wellness.
Our mission at hung is to give people the opportunity to improve their self perception. Through our hand picked and carefully curated collection, you will find unique one of one vintage pieces that will make you feel like the person you want to be and will empower you to proclaim your personal identity.
We are committed towards improving mental health through vintage fashion, and in alignment with this commitment, seven percent of all profits go towards a mental health organization. Becoming a part of our brand means becoming a part of the fight towards mental wellness and doing it through sustainable fashion.